Presentations in this session:

• Presentation by Gulsen Guler, Researcher & Consultant, Independent / OwnYourData and Christoph Fabianek, Chairperson, OwnYourData

Digital Product Passports for Sustainable Futures 
Digital product passports (DPP) have gained attention through the EU’s Ecodesign for Sustainable Products Regulation (ESPR) (2024). They enable capturing contextual data throughout the product value chain, such as environmental impact, material composition, and production history. DPPs are seen as critical components for creating circular economies, especially in light of the European Green Deal to align industry with climate targets. As DPPs become mandatory in a few years for many products, their social, technical, environmental, and economic implications have to be considered from the start through interdisciplinary conversations and collaborations. MyData Global Conference is the perfect opportunity to have these discussions and explore how DPPs can contribute to more sustainable futures. In this presentation, we will introduce the Promoting Accelerated Circular Economy through Digital Product Passports (PACE DPP) project as an applied case study to explore the potential for DPPs with questions from three critical perspectives corresponding to conference themes: 1- People and Society: How can DPPs address information asymmetries between producers and consumers? How can they contribute to fair and equitable societies? 2- Literacy: What skills do different stakeholders need for DPPs to empower individuals and enable more informed decision-making? How might they change expectations and standards around privacy, security and transparency in data ecosystems? 3- Sustainability and Economy: How can DPPs contribute to broader efforts around creating circular economies and more sustainable futures? How can DPPs enable new cooperative business models?

• Presentation by Mariane ter Veen, Director, INNOPAY

Digital Sustainability – What is it, and how can it serve companies as a framework for digital innovation, In today’s tense geopolitical and economic climate, digital innovation is under increasing scrutiny - not only for its efficiency, but also for its ethics, inclusivity, and long-term impact. Both from a policy,- and from a business-perspective a more comprehensive approach to sustainability is called for: - Policymakers push for more regulation around AI, data use, and green IT - Businesses face choices: what is the worth of efficiency (cost saving) - if customers loose trust as their data (privacy) rights are under pressure, reputation is lost due to databreaches, business models are not future proof because of dependencies, and workforce is demotivated? The audience will walk away with: • Digital Sustainability Survey insights march/April 2025, while environmental aspects remain critical, professionals increasingly view digital sustainability as a much broader concept. It’s no longer just about ‘going green’ - it’s about ensuring digital progress aligns with societal values, responsible governance, and future-proof economics. • Digital sustainability as actionable framework. Organisations need to prevent fragmented approaches across departments to ensure coherent decision-making on digital innovations, data and AI. Embedding digital sustainability into day-to-day digital decision-making promotes coherent strategies and translates awareness into measurable outcomes. We will present an actionable framework; propagating a more comprehensive approach to sustainability, covering environmental, social and economic sustainability, connecting seemingly uncoupled goals like ethical data use, accessibility and longterm value creation that benefits all in a comprehensive way.