Jana Pejoska is a service designer and at Aalto University's IT Service Deveopment, where she works with experience design and innovation for data analytics platforms and AI/ML services. Her work focuses on making complex, data-driven tools accessible and meaningful through human-centered and context-aware design. With a background in new media and qualitative research, she bridges technical systems with the lived experiences of diverse university users—ensuring that emerging technologies serve both efficiency and ethical insight.